An interesting thing happened the other day that I want
to share with you. Within an hour of each other I received telephone
calls from two doctors I work with as their coach. They practice a few
miles apart in the same city. One doctor couldn't wait to share
GREAT NEWS with me. Seems he had just completed his biggest day in
four years of private practice . His numbers have been
climbing. The other call was not that pleasant. That
doctor was depressed with his numbers which haven't seen significant
growth. He told me he was so
discouraged that he was even considering working nights and weekends selling
furniture or something like that.
The doc with the growing practice raved stating that
"all he was doing was what he had learned." He went on to say
that he was doing everything "EXACTLY THE WAY IT WAS PRESCRIBED.” He
told me about his ENTHUSIASTIC CA's and about their EXCITEMENT OVER THE
PRACTICE. In addition to experiencing the opportunity to HELP MORE PEOPLE GET WELL
AND STAY HEALTHY, The two CA'S will now reach their BONUS LEVEL for the third
straight month. You have to admit, that is a lot to be happy
about!
Now to the other Doc. I reviewed with him several
things that we had earlier agreed were needed to move him forward and guess what, he still hasn't done them.
Has replaced his front desk CA twice since the first of the year and he is
collecting only about 65% for services provided. There's
more, the doctor is still not doing much of anything, is not making long term
recommendations on a regular basis and has had only one referral this
month. Is this one hard to figure out,
or what? NOT J
I am always frustrated to hear of any doctor that is
struggling but It is even more frustrating to
realize it doesn't have to be that way. EVERYTHING THAT IS AVAILABLE TO
DOCTOR NUMBER ONE IS EQUALLY AVAILABLE TO DOCTOR NUMBER TWO. Could it be
a bad attitude, loss of focus or purpose or could it be that deep down inside
this one person wants it more than the other? What I teach you is
not based in theory but rather in actual day to day application in every
economic environment. SIMPLY PUT, IT WORKS!!!! Hopefully
you identify with Doctor number one....
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