SUCCESS KEYS

I am frequently ask what the keys to success in getting new Chiropractic patients.  While there are many, there are two main ones that stand out. Two things that cause the top 1% to stand out about the rest.

They are:

1-Consistency

2- Persistency

Unfortunately most people, due to human nature, try things for a short while, and then change.  The vast majority of employees I have ever interviewed looking for work have on their resume 6 to 8 different jobs they have been in. Others invest in this, and lose money, and then invest in that and usually lose more money. 

It’s the ones that find one thing, and stick with it. Constantly fine tuning it, but rarely changing, that make tons of money, have great savings, happiness, and low stress..   The challenge is doing the same thing tends to get boring.  Just like exercise and good eating does. It is far more fun to lay on the couch, watch football, and eat that chocolate dessert. However, there are penalties to pay.  The same penalties are there for a lack of consistency and persistency.

So what you have to do in your practice, it find a way to make the repetition, the mundane similarity, fun. Figure out how to break it up. Mix it up. Enjoy the process.  However what Docs tend to do, rather than this, is they go out and make large and expensive purchases, thinking this will make it fun.  But the reality, just like that chocolate dessert, the fun and enjoyment is only temporary. Then the stress sets back in, and you find yourself back at square one again. Only with a lot less money in the bank. 

So this week, lets to a self analysis.  How can "I work on being more consistent and persistent?  Remember is take 27 tries or repetitions to change a prior pattern. So constant working at it, is key......